Evidence

Achieved

Achieved with Merit

Achieved with Excellence

Planning:

Evidence of planning shows intended steps with associated notes

Planning shows:

· a list of steps or an outline which leads to the production of a final solution

· some resource ideas

Planning shows:

· a clear list with steps (at least) for investigation, design, evaluation (one evaluation step at least) and production of a final solution

· clear evidence of resource ideas

Planning shows:

· a clear list of steps that covers investigation, design for selected idea, production of a final solution, evaluation of the solution

· clear evidence of resource ideas

Investigating:

Ideas are produced showing the planned size and shape of each document, and the layout of text and graphics on them

· Some samples/ sketches are provided showing the use of IM techniques

· Some notes on ideas are included

· An indication of the size and shape of documents and the layout of text/graphics showing the use of different IM techniques

· Notes on each idea

· Appropriate indications of the size and shape of documents and detailed layout of text/graphics which show the effective use of IM techniques

· Detailed notes on each idea

Selection:

Evaluation of the ideas is made leading to a selection for further development.

· Written comment(s) on ideas are made

· A selection is made for further development

· Each idea is evaluated with at least two points made (in general one strength and one weakness)

· A selection is made and at least one reason given

· Each idea is evaluated with at least two points made (in general one strength and one weakness)

· Final selection is clearly justified with reference to the other design ideas

Design and Production:

Selected ideas are designed, (with design decisions being justified), drafted and produced (must include all the relevant details) depending on whether a CD cover OR publicity material is produced

· IM techniques are used in producing both a draft and finished design of the selected idea

· Comments on design choices are included

· Band name, details of members, songs and other relevant information is included

· A range of IM techniques is used in producing both a draft and a finished design of the selected idea

· Reasons are given for the choice of some important design components

· Required information is included and product is suitable for display

· A range of IM techniques is used effectively to produce drafts and eye-catching designs which demonstrate effective use of shape, font, colour and design principles

· Choices for main design components justified

· Required information is included, it is suitable for display and is eye-catching

Ongoing Evaluation:

· Some comments made on the quality/ effectiveness of the final design

· Relevant comments made on the quality and effectiveness of the final design in relation to the specifications

· Comments made on the process and any difficulties encountered

· Relevant comments are made justifying all key decisions and why they were made in comparison with the alternatives in terms of meeting the brief

· Clear comments made on problems experienced/changes required during the production process and how these have been resolved.